Web Business Analyst

Colombia — Hybrid

Overview

Inchcape is building the future of mobility and leads the transformation of the automotive distribution industry. As part of Inchcape Americas, the Web Business Analyst will develop and implement technology and data solutions that drive innovation and strengthen our market position.

Responsibilities

• Design, create, and optimize Power BI dashboards to track Growth Marketing KPIs.
• Analyze metric reports using Google Analytics to uncover opportunities for audience acquisition and retention.
• Extract and analyze data from marketing platforms such as Google Ads, Facebook Ads, Supermetrics, Windsor, or similar tools to provide actionable insights.
• Collaborate closely with technical teams to ensure data integration accuracy and enable access.

Qualifications

• Intermediate to advanced proficiency in Power BI.
• Experience w...