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Vice President, Global Marketing, Fragrances
The Estee Lauder Companies
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New York, United States
Location
New York
Posted
June 22, 2026
Commute
Local Area
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Job Description
**Description**
Global Brand Management
+ Defines the global brand strategy
+ Identifies key drivers and opportunities for growth accelerating the geographic expansion to significantly increase sales
+ Implements a successful at the door ROI model focusing productivity per door
+ Prepares the 3βyear global marketing calendar. Provides guidance to implement the marketing plan, the brand execution and secures support plans for all regions
+ Develops upscale gifting strategy to make the brand an all year gift destination
+ Leads the concept work, develops full marketing mix including positioning, packaging, pricing, advertising. Issues below the line marketing strategy and distribution recommendations
+ Presents strategic projects and business recommendations to Senior Management for approval and gets alignment from the Licensor
Project Management
+ Partners with Corporate Product Development to launch new and innovative products in th...
Global Brand Management
+ Defines the global brand strategy
+ Identifies key drivers and opportunities for growth accelerating the geographic expansion to significantly increase sales
+ Implements a successful at the door ROI model focusing productivity per door
+ Prepares the 3βyear global marketing calendar. Provides guidance to implement the marketing plan, the brand execution and secures support plans for all regions
+ Develops upscale gifting strategy to make the brand an all year gift destination
+ Leads the concept work, develops full marketing mix including positioning, packaging, pricing, advertising. Issues below the line marketing strategy and distribution recommendations
+ Presents strategic projects and business recommendations to Senior Management for approval and gets alignment from the Licensor
Project Management
+ Partners with Corporate Product Development to launch new and innovative products in th...