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Strategic Communications Planning Director Role
Critical Mass
📍
calgary, Canada
Location
calgary
Posted
June 12, 2026
Commute
Local Area
Local Opportunity Near You!
This job is in your area. Enjoy a short commute and work close to home.
Job Description
Join Critical Mass as a Comms Planning Director to drive marketing success. Create impactful communication plans that define target audiences and translate marketing objectives.
Take on a leadership role where your expertise will bridge the gap between media, creative, and marketing science. This position demands a deep understanding of audience behavior, enabling the creation of tailored connection plans. You will guide the direction of campaigns, ensuring measurable outcomes linked to KPIs and guiding best practices across teams.
Key Responsibilities:
• Shape communication strategies adhering to business goals
• Develop audience segmentation and messaging frameworks
• Coordinate campaign rollout with multi-channel partnerships
• Present plans confidently, driving creative discussions
• Monitor effectiveness and adjust strategies as needed
Requirements:
• Bachelor’s degree in relevant field required
• 8+ years of experience in strategic media planning
...
Take on a leadership role where your expertise will bridge the gap between media, creative, and marketing science. This position demands a deep understanding of audience behavior, enabling the creation of tailored connection plans. You will guide the direction of campaigns, ensuring measurable outcomes linked to KPIs and guiding best practices across teams.
Key Responsibilities:
• Shape communication strategies adhering to business goals
• Develop audience segmentation and messaging frameworks
• Coordinate campaign rollout with multi-channel partnerships
• Present plans confidently, driving creative discussions
• Monitor effectiveness and adjust strategies as needed
Requirements:
• Bachelor’s degree in relevant field required
• 8+ years of experience in strategic media planning
...