Location
Harrison
Posted
May 31, 2026
Commute
Local Area
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Job Description
OverviewThe Global GCC Media Lead is accountable for building, scaling, and leading PepsiCo’s global media capability engine within the GCC model — transforming media into a technology led, data owned, AI-enabled growth driver for the enterprise. This role unifies strategy, capability design, and scaled delivery and sits at the intersection of One Pep Media, Global Marketing Transformation, and GCC execution. The leader owns the end-to-end evolution of global media capabilities in GCC, spanning operating models, media activation, automation, governance, data ownership, and value realization. The mandate is to scale modern Biddable Media Activation inhouse, Direct Campaign Activation & Global Media Governance to unlock productivity and quality, ensure full media data ownership, and deliver measurable business impact at global scale. ResponsibilitiesDesign and own the future state globa...
1. Global Media Capability Strategy & Operating Model