KEY RESPONSIBILITIES 
• Market Intelligence and Business Case Preparation - Strategic Market, Customer & Competitive Analysis, Business Case
• Develop a thorough understanding of the overall market, including overall size/growth by submarkets & applications, industry trends/landscape, competitive & customer insights
• Lead efforts in supporting the development of product requirement specification & business case including a detailed assessment of markets, competition, customer/ business growth plans, and specific levers driving topline revenue and operating profit for the product platforms.
Portfolio Strategy & Opportunity
• Develop Product Line Roadmaps and secure portfolio competitiveness at the target markets.
• Lead voice of the customer (VOC), primary and secondary research to facilitate the development of product strategies, product plans, and identification of new products and service opportunities.
• Identify and lead strategic projects to evaluat...