**Job Description**
La Vaquita represents the leading Hispanic Cheese retail brand in Texas with recent expansion in the Southwest and nationally in foodservice. The Sr. Associate Marketing Manager, La Vaquita, will help drive demand for Hispanic through consumer and customer understanding and programming across a set of brands, including La Vaquita and Mama Julia, in addition to control brands. Hispanic Dairy is a core priority for the business with a recent acquisition augmenting the focus, and the Sr. Associate Marketing Manager will help support key understanding of consumers and customers to support GTM plan optimization and execution. Accountable for helping to deliver the overall business goals, this position supports the cross-functional team across consumer/customer understanding and analysis, communications program management, budget tracking, packaging design and approvals, and agency management.

The role includes:

+ Lead market analysis and play active ...