About the TeamThe GB Content Ops team partners with the country’s leading broadcasters, digital publishers, and creators across entertainment, sport, and news to accelerate content growth and scale on TikTok. Overview of Role
The Leader of the Sports team will oversee a team managing creators, sportsmen/women and publishers (federations, clubs, broadcasters) to help maximise their impact on TikTok and expand the supply of high-quality content on the platform. In this role, you will drive growth of the sports vertical by advising on short-form video strategy, optimising content performance, and supporting key initiatives aligned with team objectives and product priorities. Your team will serve as trusted partners to creators and publishers, enabling them to use the platform effectively while contributing to the overall health and success of the sports ecosystem on TikTok. Key Responsibilities:
- Own OKR responsibility for the Sports strategy including creator/athlete growth, monet...