8+ years of experience in social media, content, or digital marketing roles Proven experience managing and executing campaigns across both B2 C and B2 B platforms Strong writing and editorial skills, with the ability to simplify and communicate complex or technical product narratives Experience working with global stakeholders or within distributed/matrixed teams Demonstrated ability to translate strategic direction into effective content and campaign execution Proficiency in social media analytics and publishing tools, with a data-driven approach to optimization Experience in product-driven or high-consideration categories (e.g., home solutions, HVAC, engineering-led products, or similar) is a plus Comfort operating in structured, process-driven environments with multiple stakeholders and approval layers Ability to operate effectively in a global environment, with flexibility in working hours to support global stakeholders

Core Capabilities

Strong social media execution with ...