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Job Description
The Social Media Specialist role blends creative content work and social media responsibilities with the realities of higher education marketing communications: thoughtful planning, careful review, and consistent, tactful execution. You’ll create and engage, but also operate within established brand, legal, and institutional guidelines. You’ll own a meaningful portion of your creative work, while also executing assigned projects—a balance of marketing-driven social media and institutional communications needs. The Social Media Specialist is empowered to inform, assist and most importantly delight prospective students and their families via strategic content development, brand storytelling, and direct relational activities such as answering FAQs or going the extra mile to help...