Social Media Executive

Responsibilities

• Collaborate with the Social Community Manager to build and manage platform‑specific, trend‑led content calendars that reflect Sephora’s tone of voice and deliver on key social KPIs across growth, engagement, and community performance.
• Develop inspiring, educational, and entertaining content across Instagram, TikTok, YouTube, Snapchat, etc., to amplify Sephora’s editorial voice and presence.
• Ensure all content is created with both Arabic and English audiences in mind, reflecting cultural relevance across markets.
• Curate and adapt visual assets received from brands and partners, ensuring they are optimised for social use.
• Stay ahead of platform trends, tools, and innovations – continuously bringing fresh ideas to the table.
• Attend and cover events, shoots, public appearances, and conventions to create behind‑the‑scenes and real‑time content.
• Liaise with inte...