Content Creator (Photo + Video) — Threads and Motifs
Location: Karachi | Full-Time
About Us
Threads and Motifs is a premium Pakistani women's fashion brand — with several stores nationally, and a fast-growing international e-commerce business serving the South Asian diaspora in the UK, US, Canada, and UAE. The standard of content we put out has to match that the standard of our product. The Role
We need a Content Creator who can produce high-quality photo and video content for our Instagram, TikTok, and paid Meta campaigns. Most of our e-commerce traffic — over 90% — comes through mobile, and the content you create will be the first thing a customer in London or Toronto sees of our brand. It needs to stop the scroll and feel like something worth buying. You'll work alongside our Social Media Manager, shoot in-store and on-location, and produce content across three formats: editorial stills, short-form video (Reels/TikToks), and product-focused campaign imagery for paid ads....