Plan and execute integrated marketing campaigns by leveraging customer insights, aligning with stakeholders, and delivering across multiple channels. Track performance, develop marketing content, and support sales pipeline growth.

• Support the manager in planning of integrated marketing campaigns including budget recommendations
• Interpret customer and market insights to identify priority segments and industries, sharpen targeting and messaging, and validate campaign direction based on trends, customer behaviour, and sales pipeline needs
• Execute campaigns (e.g. webinars, seminars, workshops, exhibitions, EDM, social media) across brands, product lines, industries, driving rollouts with minimal supervision and ensuring alignment with business objectives
• Analyse campaign performance indicators (e.g. lead generation, engagement and opportunity conversion)
• Manage stakeholders through...