We are seeking a talented and experienced Salesforce Marketing Cloud Specialist to join our CRM team. As a Salesforce Marketing Cloud Specialist, you will be the Subject Matter Expert for all things SFMC related, lead campaign implementation, and drive innovation to ensure we get the most out of the platform.
Responsibilities
Campaign Execution

• Develop and execute marketing campaigns/automations using Salesforce Marketing Cloud, including email marketing, mobile messaging, social media advertising, and more.
• Build and maintain customer data extensions within Salesforce Marketing Cloud to ensure accurate targeting and segmentation.
• Campaign deployment might occasionally involve utilisation of other marketing platforms.
• Collaborate with Retention Strategy Lead to define campaign objectives, target audience, communications cadence and messaging strategy.
• Collaborate with Analytics Lead to monitor and analyze performance metrics t...