We are looking for a Senior Sales Executive (Key Accounts) focused on modern trade and general trade.

• Key Account Management & Business Development: Manage and grow key retail accounts including modern trade and general trade; develop and maintain strong business relationships with buyers and retail partners to drive sales growth and achieve company objectives; conduct regular business reviews with customers to identify opportunities for expansion and performance improvement.
• Sales Planning & Execution: Analyze sales performance, market trends, competitor activities, and customer insights to identify business opportunities and gaps; provide data-driven recommendations on product assortment, pricing strategies, promotional activities, and shelf optimization; plan and execute account-specific promotions, merchandising activities, and in-store visibility initiatives; ensure proper implementation of POS materials, pro...