Purpose

This individual will be responsible and accountable for end-to-end brand management for Hepatology to drive growth and meet business and profitability objectives through development and effective execution of marketing strategies as well as excellence in deployment of operational plans, salesforce tactical implementation. The individual is also expected to manage complexity of internal control frameworks, local operating procedures, and alignment with the promotional and marketing guidelines.

Responsibilities

• Develop the annual and three-year marketing strategy for the assigned portfolio, drive business growth, and proactively identify key opportunities and develop innovative and strong plan.

• Provide on-going analysis/conclusions of the competitive environment that have potential impact to business and support with relevant action plans.

• Ensure demand forecast and financial forecast are accurate...