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Senior Performance Marketing Manager for DTC Funnel Building and Optimization
Pearl West
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vancouver, Canada
Location
vancouver
Posted
June 05, 2026
Commute
Local Area
Local Opportunity Near You!
This job is in your area. Enjoy a short commute and work close to home.
Job Description
Join a dynamic DTC growth team as a Senior Performance Marketing Manager, focusing on funnel building and optimization within a hybrid work environment. This role blends CRO, media buying, and creative strategy expertise to drive revenue growth.
You will take charge of the complete performance funnel, from initial traffic acquisition to conversion optimization. The ideal candidate is self-sufficient, thrives in a fast-paced environment, and is eager to lead creative teams while implementing effective marketing strategies to meet CPA goals.
Key Responsibilities:
β’ Create and oversee DTC performance funnels
β’ Manage A/B testing and CRO strategies
β’ Direct media buying strategy and optimizations
β’ Develop and oversee creative strategies and testing
β’ Work closely with web teams to implement tests
Requirements:
β’ 3-5 years in performance marketing with DTC focus
β’ Strong background in CRO and optimization tech...
You will take charge of the complete performance funnel, from initial traffic acquisition to conversion optimization. The ideal candidate is self-sufficient, thrives in a fast-paced environment, and is eager to lead creative teams while implementing effective marketing strategies to meet CPA goals.
Key Responsibilities:
β’ Create and oversee DTC performance funnels
β’ Manage A/B testing and CRO strategies
β’ Direct media buying strategy and optimizations
β’ Develop and oversee creative strategies and testing
β’ Work closely with web teams to implement tests
Requirements:
β’ 3-5 years in performance marketing with DTC focus
β’ Strong background in CRO and optimization tech...