JOB DESCRIPTION

• Input into the overall marketing strategy, with a specific focus on your areas of influence, PR, EVENTS, INFLUENCERS, CUSTOMER.
• Seasonal brief coordination for the brand.
• Management and coordination of briefs.
• Media plan, exposure and editorial coverage.
• Ideation of brand right events/concepts to grow the brands exposure and equity in the market place.
• Conceptualising, coordinating and executing events with the Brand Manager.
• Management of internal and external brand PR channels - LinkedIn + other.
• Key link with the Markham merchandise team on product.
• Internal brand culture, communication plan and events.
• Manage CSI for the brand with internal and external stakeholders.
• Drive outside brand partne...