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Senior Manager, Paid Media
Sinclair Broadcast Group
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New York, United States
Location
New York
Posted
June 04, 2026
Commute
Local Area
Local Opportunity Near You!
This job is in your area. Enjoy a short commute and work close to home.
Job Description
We are seeking a data-driven and detail-oriented Paid Media Manager to implement and optimize paid advertising campaigns primarily across social, audio, and YouTube platforms. This person will ensure campaigns are set up for success, optimized for performance, and tracked rigorously to hit various KPIs. The role requires close collaboration with our Sales, Content, and Creative teams to align on strategy, messaging, and performance goals.
**Key Responsibilities**
+ Plan and Execute Paid Media Campaigns
+ Build, launch, and manage paid media campaigns across Meta, LinkedIn, YouTube, TikTok, X, programmatic audio, and other emerging channels.
+ Ensure accurate targeting, budgeting, and delivery settings to meet business objectives.
+ Optimize Campaigns for Performance
+ Monitor campaign performance daily, adjusting bids, targeting, and creative placements as needed.
+ Ensure campaigns are pacing correctly to deliver impressions, conversions, or other defi...
**Key Responsibilities**
+ Plan and Execute Paid Media Campaigns
+ Build, launch, and manage paid media campaigns across Meta, LinkedIn, YouTube, TikTok, X, programmatic audio, and other emerging channels.
+ Ensure accurate targeting, budgeting, and delivery settings to meet business objectives.
+ Optimize Campaigns for Performance
+ Monitor campaign performance daily, adjusting bids, targeting, and creative placements as needed.
+ Ensure campaigns are pacing correctly to deliver impressions, conversions, or other defi...