The Senior Manager – Customer & Geo Analytics is responsible for leading analytics leaders and teams across multiple functional areas. This role manages a highly engaged team and supports their development through coaching, feedback, and career planning. The Senior Manager partners with business stakeholders to deliver high quality analytic solutions that drive strategic decisions across the firm.

This position owns hands on customer segmentation and enhances segmentation capabilities with geospatial intelligence. The role supports branch and DMA strategy, geographic growth, and market opportunity modeling. Additionally, the Senior Manager brings next generation analytics capabilities that align to both field and national planning priorities.Essential Functions

Lead team members in achieving the department’s objectives, ensuring delivery of customer segmentation, geospatial analytics, and market opportunity insights that advance firm strategy.

Provide an...