The Media Effectiveness team helps Sky make smarter marketing decisions by measuring the true impact of media and broader commercial drivers on business performance. Sitting within Consumer Strategy, we are at the heart of the business, working across all product areas to inform key decisions. Using advanced analytics and econometric modelling, we quantify what drives sales, optimise media investment, and shape campaign and strategic planning. We work closely with Marketing, Commercial and Finance teams to turn complex data into clear, actionable recommendations that maximise return on every pound invested.

What you’ll do 

As a key member of our Media Effectiveness team,you’llhelp to drive effectiveness and efficiency of Sky’s media planning through the delivery of econometric insights.