Note that we will consider candidates based in Spain (primary location), Portugal, and Poland.

Responsibilities

As the digital Marketing Specialist for the Global solutions division of ASSA ABLOY, you will follow, implement, optimize, and report on digital marketing strategies that drive awareness and lead generation for our Vingcard brand. In this hands‑on role you will collaborate with global and regional stakeholders to ensure consistent, high‑impact campaigns aligned to a unified go‑to‑market strategy.

• SEO, AEO & content optimization: Own and execute SEO and Answer Engine Optimization strategies (keyword research, on‑page optimization, internal linking, basic technical SEO), partnering with content and product marketing to brief, optimize, and refresh our websites.
• Paid media & demand generation: Plan, launch, and optimize Google Ads and LinkedIn Ads campaigns (search, paid social, retargeting), as well as integrated digital demand‑ge...