Join goeasy as a Senior Digital Marketing Specialist and harness your expertise in performance-driven marketing. This role emphasizes managing and optimizing impactful campaigns while working three days a week in Mississauga.
In this influential role, you will leverage your three-plus years of experience in digital performance marketing, focusing on paid strategies and analytics. Your keen ability to analyze data and optimize marketing funnels will directly contribute to our growth as a leading alternative consumer lender. You will work with various teams to create efficient ad campaigns that align with business goals and best practices.
Key Responsibilities:
• Oversee and optimize paid ad campaigns
• Execute keyword research for Paid Search initiatives
• Manage vendor collaborations for strategic marketing goals
• Coordinate with tech teams for campaign tracking
• Develop dashboards for performance monitoring
Requirements:
• Minimum 3 years in digital market...