Lead impactful marketing initiatives as Knak's Senior Demand Generation Manager. Drive digital campaigns across various channels like paid media, SEO, and retargeting to engage buyers effectively.
In this senior role, you will take charge of Knak’s demand generation strategy, ensuring successful execution of integrated campaigns and managing cross-channel optimizations. Collaborate with the Director of Brand & Content and lead SEO and paid consultants to amplify content. Translate creative narratives into tangible growth through precise targeting and strategic amplification.
Key Responsibilities:
• Develop and execute integrated marketing campaigns across all channels
• Manage SEO and paid media consultants for high impact
• Optimize digital touchpoints for seamless prospect journeys
• Drive strategies for content distribution and repurposing
• Lead measurement and performance reporting for demand gen
Requirements:
• 6–10+ years in B2B SaaS demand generation ...