Overview

We're looking for a Senior Brand Strategist (Earned & Owned) who thinks in ecosystems, not channels.

At Create, we believe the future of brand building isn't just what you say. It's where, how, and whether you're found at all.

Create Group is a Dubai-based strategic creative agency, awarded Campaign Middle East's Digital Agency and Independent Creative Agency of the Year in both 2024 and 2025, and named one of Adweek's fastest-growing creative agencies globally. We build brands that don't just reach audiences. They earn trust, own their space, and show up where it matters: in feeds, in search, in earned media, and increasingly, inside AI.

Responsibilities

• Lead strategic development across campaign and communications briefs, from problem definition and audience insight to narrative and channel approach
• Build cross-channel plans that connect social, content, PR, influencer, partnerships and thought leaders...