Responsibilities

• Support the development of campaign management strategy and related materials by conducting data analysis collection and compiling activities; manage the day-to-day campaign execution activities and evaluation of campaigns
• Conduct research based on the identified methods objectives data sources and timelines to build an understanding of trends customer behaviors visitor segments and possible dates in the region
• Provide support in the development of regional campaign management strategies in alignment with overall DCTCM marketing strategy
• Draft yearly regional campaign plans and conduct analysis to support the identification of scope components required investment levels media frequency engagement methods target audiences and market mix
• Propose organizations celebrities and/ or influencers to be partnered with during the implementation of regional campaigns
• Prepare materials (e.g. presentations visu...