Drive innovative marketing for SAP’s CX software solutions tailored to consumer industries. Seek a Senior Product Marketing Manager passionate about enterprise SaaS and growth strategies for retail and fashion sectors.
SAP is looking for a Senior Product Marketing Manager to enhance its Customer Experience (CX) strategy in consumer industries including retail and wholesale. This role requires expertise in enterprise SaaS marketing, solid understanding of business processes, and ability to create comprehensive marketing plans. You'll engage with various departments, focusing on revenue growth, customer data, and AI-driven solutions.
Key Responsibilities:
• Develop end-to-end marketing strategies for CX solutions
• Define messaging for key buyer personas like CMOs and CROs
• Lead competitive intelligence for market positioning
• Collaborate with teams for digital marketing campaigns
• Create impactful sales assets like case studies and videos
Requirements:
• 3-...