What You'll Do

• Lead, coach, and manage a team of 2–4 SDRs/BDRs targeting SMB and mid-market accounts in the US, UK, Canada, and Australia
• Own daily standups, outreach targets, pipeline hygiene, and performance reporting
• Execute and iterate multi-channel outbound: cold email, LinkedIn, and cold calling
• Work closely with product champions to deeply understand ICP, value props, and objection handling for Dialaxy
• Build and refine outbound playbooks — sequences, scripts, and qualification frameworks (BANT/MEDDIC-lite)
• Manage lead lists using Apollo, run email sequences via Instantly/Smartlead, and LinkedIn automation via HeyReach
• Report weekly pipeline metrics to founders with honest analysis, not spin
• Hire and onboard additional SDR/BDR profiles as the team scales

What We're Looking For

• 4+ years of B2B SaaS sales experience, with at least 1–2 years in a senior SDR/BDR capacity...