Dedicated Subject Matter Expert (SME) role to drive IBM Bob’s presence across developer communities (such as GitHub, Stack Overflow, Reddit, Discord, Hacker News, LinkedIn) and startup communities through organic engagement, content creation, influencer activation, and IBM Brand presence at workshops.

Our key intent for community engagement is to get customers to try IBM Bob and then purchase it via eCommerce, along with other focus eCommerce products such as SPSS, MaaS360, Aspera, etc.

The person will be directly accountable for community reach, engagement quality, and trial conversions across ASEAN and ANZ.

• Monitor key communities and initiate and sustain meaningful technical conversations around AI‑assisted SDLC workflows, post high‑quality posts each week, activate influencers, and pass community inquiries to appropriate teams.
• Create and post content across the different developer communities.
• Build a st...