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Retail & DTC Marketing Manager (Flagship & Mini-Program)

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Philips
πŸ“ Shanghai, China
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Location Shanghai
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Posted May 31, 2026
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Commute Local Area
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Job Description

JOB DESCRIPTION

Job Title

Retail & DTC Marketing Manager (Flagship & Mini-Program)

Job Description

Minimum required Education:
Bachelor's/ Master's Degree

Minimum required Experience:
Minimum 6 years of experience

Job title:
Retail & DTC Marketing Manager (Flagship & Mini-Program)


Your role:

1. Offline Flagship Store Strategy & Offline Activation;

2. DTC & Mini-Program Growth, marketing activation, consumer journey design;

3. O2O End-to-End Campaign Management.

You're the right fit if: (4 x bullets max)
1.6 years+ marketing experience with exposure to wechat mini-program or offline stores;
2.Data Fluency:​ Strong analytical mindset.;
3. Fluent English

How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 4 days per week.

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πŸ“ Location Details

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City
Shanghai
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Country
China
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Commute
Local Area

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