Responsibilities

Strategic Planning and Market Insights

• Support the Regional Head in developing the consumer digital strategy and refresh of the Regional Consumer Banking Digital Strategy, aligned with Group priorities and country realities.
• Contribute to the articulation of strategic themes, value theses, and execution roadmaps across digital revenue, customer engagement, and operating model transformation.
• Conduct market scans, e.g., competitive analysis, regulatory trends, consumer behaviour insights, etc., to assess CIMB’s digital strengths, gaps, and competitive position across markets.
• Drive and assist in creating market playbooks for digital sales funnels and omnichannel journeys.

Customer Experience, Journey Transformation and Technology Enablement

• Work with the Regional Digital Strategy Head to define and size digital revenue levers.
• Support design standards, accessibility requirements...