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Product Marketing Manager

🏢
Art Basel
📍 basel, Switzerland
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Location basel
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Posted June 09, 2026
🚗
Commute Local Area
🎯
Local Opportunity Near You!

This job is in your area. Enjoy a short commute and work close to home.

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Job Description

Your responsibilities

:

Product positioning & audience ownership:

  • Apply and refine product positioning within established portfolio frameworks, ensuring clarity and resonance for assigned product audiences.
  • Apply and refine defined audience segments for the assigned product, articulating clear value propositions tailored to each segment.
  • Execute lifecycle marketing initiatives aligned with defined portfolio lifecycle strategy to drive awareness, activation, engagement, and retention.
  • Ensure alignment between product positioning, audience strategy, and commercial objectives.

    • End-to-end product marketing delivery:

  • Lead end-to-end product marketing execution for assigned products, translating defined portfolio frameworks into high-quality, performance-driven go-to-market delivery.
  • Develop structured acquisition, activation, and retention strategies in collaboration with CRM, digital, an...

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    📍 Location Details

    🌆
    City
    basel
    🗺️
    Country
    Switzerland
    🚗
    Commute
    Local Area

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