System Assessment & Performance Enhancement: Analyze the existing customer experience and marketing data landscape to uncover major performance constraints, system inefficiencies, and processing delays.

Architecture & Data Movement Planning: Develop high-level solution blueprints, comprehensive data flow and lineage documentation (source → processing → target), and conceptual API/interface specifications.

Technical Evaluation & Recommendation: Assess multiple solution options for challenging integration scenarios and present their advantages, limitations, risks, and business impact to stakeholders and leadership teams.

Stakeholder Engagement & Communication: Lead requirement-gathering sessions with marketing stakeholders, product management, and engineering teams while simplifying complex technical concepts into clear business-oriented discussions.

Compliance & Architecture Go...