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Principal Analyst — AI-Enabled Marketing Organizations
Forrester
📍
New York, United States
Location
New York
Posted
June 17, 2026
Commute
Local Area
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Job Description
At Forrester, we’re trusted to work on trailblazing, mission critical problems that business and technology leaders face today. That’s why we’re always looking to empower talented individuals to perform at their best every single day. We’re proud of our community of smart people and vibrant voices who come together to do what’s right by our clients and each other. Our success is driven by curiosity, courage and customer obsession. The confidence and drive to be bold at work. Join us and build an extraordinary future.
**About This Role:**
We’re seeking a Principal Analyst focused on how AI is reshaping the marketing function — how work gets done, how teams are organized, and how marketing delivers business growth. In this role, this person will examine AI’s impact on marketing decision-making, planning and execution cycles, and the balance between human judgment and machine-driven automation. This person will study how marketing organizations evolve as AI scales, inclu...
**About This Role:**
We’re seeking a Principal Analyst focused on how AI is reshaping the marketing function — how work gets done, how teams are organized, and how marketing delivers business growth. In this role, this person will examine AI’s impact on marketing decision-making, planning and execution cycles, and the balance between human judgment and machine-driven automation. This person will study how marketing organizations evolve as AI scales, inclu...