The DSF Personal Loan Unit is the sales channels under Retail banking, catering to the Personal loan sales requirements of existing Emirates NBD & new to bank customers in UAE. The unit’s core responsibility is to increase the market share of Personal loan Business and function in line with the Group’s overall business strategy.

This unit is responsible to bring new companies to the bank’s approved list of employers and capitalize on these relationships to increase acquisition of retail banking products.

The unit will also focus on cross selling of other retail banking products such as accounts, credit cards, Bancassurance, etc. to increase the profitability of the unit and the overall revenue for Retail Bank.

• To increase sales acquisition of Personal loans in retail banking.
• Unique contribution of job holder is to achieve given targets and provide new and existing custo...