Performance Marketing & SEO Specialist

Position Overview

We are seeking a Performance Marketing and SEO Specialist, an individual uniquely skilled to optimize and expand our digital presence. This role demands mastery in creating and executing performance-driven strategies to significantly boost online traffic, conversion rates, and ROI.

Responsibilities

Performance Marketing

• Develop, manage, and optimize high-impact paid digital campaigns (Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads) to achieve superior ROI.
• Continuously monitor, analyze, and optimize campaign performance based on clearly defined KPIs, including CPA, CPC, ROAS, and conversion metrics.
• Execute rigorous A/B testing, leveraging insights to refine and scale successful campaigns.
• Collaborate closely with the creative team to produce highly compelling, data-driven ad creatives.

SEO & Content Optimization

• Lead the dev...