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Job Description
Working as part of the Acquisition Planning and Media team, the Director of Paid Media will lead our clients paid media strategy across the full customer journey from awareness and consideration through to conversion and retention.
This role is responsible for building and executing a full-funnel media strategy that drives efficient growth. Youβll lead a team across 360 paid media channels and ad operations, ensuring campaigns are strategically planned, technically sound, well optimised and clearly measured.
Youβll combine strong technical expertise across media platforms with strategic thinking, commercial awareness and the ability to identify new opportunities to reach customers.
Reporting to the Snr Dr of Acquisition, the role will support Acquisition Planning Managers to develop media strategies and plans for their portfolio of clients.
Responsibilities
Full Funnel Media Strategy
- Define and lead the paid media strateg...