On & Off Trade Sales Representative | CLM Brands | Garden Route | PE
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Job Description
Craft Liquor Merchants (CLM) is seeking a dynamic and commercially driven Sales Representative to manage and grow both On-Consumption (hospitality) and Off-Consumption (retail) channels within an assigned territory.
This role is responsible for driving revenue growth, expanding distribution and listings, and executing trade activities across a diverse customer base, including liquor stores, retail chains, restaurants, bars, and hotels.
The successful candidate will operate as a dual-channel commercial owner , ensuring strong brand presence, customer engagement, and consistent execution across both environments.
Key Responsibilities
- Sales & Revenue Growth:
- Achieve and exceed sales targets across both retail and hospitality channels
- Drive revenue growth through increased product distribution, listings, and account expansion
- Identify new business opportunities and grow...