Job Responsibilities:

1. Traffic Conversion and Fulfillment: Collaborate with Performance Ads channels to be responsible for optimizing the entire process from traffic acquisition to user conversion. This includes building the user's financial life journey, planning high-conversion landing pages, distilling the core selling points of products and writing marketing copy, and continuously improving Operational Efficiency through data monitoring.
2. Conversion Path Optimization: Design and implement A/B testing, continuously optimize conversion paths for different channels and audiences, accurately identify efficiency bottlenecks and growth opportunities, and effectively improve the overall conversion rate.
3. Data Analysis and Strategy Iteration: Monitor user growth data across various channels, conduct in-depth analysis of user behavior, keenly identify business risks and growth opportunities, and provide data support for the optimization and efficiency ...