MINI Sales Area Manager

Join BMW Group Asia and help drive the growth of MINI across East Asia in a dynamic, regional role.

Ideal for a commercially driven professional who enjoys market steering, partner management, and delivering business impact.

• Lead MINI sales performance across assigned East Asia markets, with accountability for wholesale, retail, profitability, and cost targets.
• Steer dealer and market performance through business planning, KPI management, pricing discipline, and customer-focused execution.
• Drive sales programs and commercial initiatives in close collaboration with finance, sales planning, and market stakeholders.
• Lead product launches, retail campaigns, and market activities with cross-functional teams.
• Monitor compliance with BMW Group standards while acting as a strong business partner to dealers and internal teams.
• Support sustainable growth...