Job Overview

We are seeking a results-driven Performance Marketing Specialist to plan, execute, and optimize advertising campaigns across Meta (Facebook & Instagram) and TikTok platforms. The ideal candidate will have proven experience in lead generation and e-commerce advertising, with the ability to maximize results.

The successful candidate will leverage data analytics, AI-powered marketing tools, and performance optimization strategies to generate qualified leads, increase online sales, improve campaign efficiency, and deliver measurable business growth.

Responsibilities

Campaign Strategy & Management

• Plan, launch, manage, and optimize advertising campaigns across Meta and TikTok platforms.
• Develop full-funnel marketing strategies for lead generation and e-commerce businesses.
• Create campaign structures, audience segments, placements, and bidding strategies.
• Monitor campaign performance daily an...