Media Relations Officer | Casablanca (Morocco)
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Job Description
Missions:
Manage relations with the media (print, audiovisual, and electronic press) in line with the company's strategic directions and values;
Develop the company's image and its presence in the media, through adapted and regular communication, while highlighting its businesses, achievements, services, and teams;
Participate in the implementation of the company's external communication strategy.
Activities:
Media monitoring:
Ensure media monitoring and produce a daily press review;
Analyze the content of media coverage on SRM-CS to anticipate media requests and buzzes or to adjust the communication strategy;
Produce the media barometer.
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Press communication strategy:
Participate in the implementation of the company's external communication strategy;
Identify key messages to disseminat...