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Job Description
The marketing program specialist is responsible for creating and designing, as well as delivering various marketing programs towards supporting growth and expansion of our organization’s products,competence and services.
Reporting line
- Line Manager: China Marketing Manager
The specific responsibilities include:
Campaign & Content
-Work with global & local business teams to create/implement innovative and solid market campaigns for specific division in China to drive demand generation, including event plan, content, digital marketing plan etc.
-Support in developing product campaigns contributing to marketing and business strategies for both existing as well as new product when required.
Marketing activities
-Work closely with commercial team on local events/programs planning and execution to drive customer engagement and support sales pipelines
-Organize and support conferences and product/service launch s...