Dubai/Hanoi

The Marketing Specialist will lead the marketing activities for our Education Summit & Exhibition, playing a pivotal role in driving local exhibitor and sponsor participation, as well as delegate and visitor acquisition. The role demands a strategic thinker with deep knowledge of the local market, capable of creating tailored, high-impact campaigns that align with the event's mission.

The Marketing Specialist will oversee localization, and encompasses traditional and innovative marketing approaches with the primary goal of increasing our reach and conversion within the local market by appropriate penetration in multi-channel campaigns, including website user experience, SEO, digital/print collaterals, EDMs, social media, content marketing, and PR.

• Design and execute integrated marketing cam...