A reputable company dealing in frozen food located in Tamale invites applications from suitable applicants to fill the following vacancy: Marketing Manager

Duties and Responsibilities

• Develop and implement comprehensive marketing strategies to drive brand awareness and customer acquisition

• Plan and oversee marketing campaigns across digital social media, print and other channels

• Conduct market research to identify trends, customer preferences, and competitor activities

• Manage and optimize digital marketing efforts, including email marketing and social media

• Collaborate with sales and product teams to align marketing efforts with business objectives

• Monitor and analyse marketing performance metrics to assess effectiveness

• Oversee the creation of compelling content, including blogs, ads, emails and promotional materials

• Organise and coordinate events, trade shows and product launches