Lead Aparso's North American marketing efforts as a Marketing Director with a focus on integrated campaigns and brand engagement. Drive growth and awareness across various channels.
Aparso is on the lookout for a strategic Marketing Director experienced in the outdoor or lifestyle industries. This role encompasses brand strategy development, overseeing marketing campaigns, and managing creative direction. A hands-on approach in a fast-paced environment will be key to collaborating with various teams and influencers.
Key Responsibilities:
• Execute Aparso's North American brand strategy
• Lead multi-channel marketing initiatives and campaigns
• Direct content and creative production aligned with brand voice
• Manage partnerships with retailers and trade events
• Build relationships with influencers for brand amplification
Requirements:
• Proven experience in brand building and marketing leadership
• Strong execution ability in various marketing channels
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