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Marketing Business Partner

🏢
ZEISS Group
📍 Guangzhou, China
📍
Location Guangzhou
📅
Posted June 18, 2026
🚗
Commute Local Area
🎯
Local Opportunity Near You!

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Job Description

Marketing Strategy & Business Planning

  • Conduct in-depth market, competitor, and consumer insights analysis to formulate long-term and annual marketing strategies aligned with overall business goals.
  • Develop holistic annual marketing plans aligning with business go-to-market (GTM) strategies, clarify market positioning, target audience, core MKT objectives, and resource allocation for product lines.
  • Provide strategic marketing recommendations to support business decision-making and drive revenue and market share growth.

    • Product Launch End to End planning and execution

  • Lead end-to-end strategic marketing planning and execution for new product launches, covering positioning, messaging, timeline, channel integration, and resource coordination.
  • Collaborate with Product, Sales, R&D, Supply Chain, and Global Marketing teams to align cross-functional strategies and ensure launch success.
  • Establish data evaluation systems to...

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    📍 Location Details

    🌆
    City
    Guangzhou
    🗺️
    Country
    China
    🚗
    Commute
    Local Area

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