Elevate customer engagement strategies as the Senior Manager overseeing Campaign Strategy & Optimization. This position focuses on driving revenue through channel optimization and targeted communications.
You will work to develop and implement a three-year roadmap for channel strategies that maximize effectiveness. Seeking a candidate with substantial experience in customer targeting and analytics, the role requires strong organizational skills and the ability to manage data-driven communication processes. Your focus will be on improving customer satisfaction and performance metrics.
Key Responsibilities:
• Optimize customer contact strategies for multi-channel engagement
• Oversee campaign prioritization and performance monitoring
• Develop comprehensive reporting for communications effectiveness
• Ensure consistency in strategy across business lines
• Manage data requirements for efficient campaign execution
Requirements:
• 5+ years of direct experience in ...