The Loyalty Program Leader will spearhead the design, implementation, and continuous evolution of the company's customer loyalty strategy, driving sustainable engagement, retention, advocacy, and lifetime value. This high-impact role demands a visionary leader who combines strategic foresight, data-driven decision-making, and cross-functional influence to deliver differentiated customer experiences that strengthen long-term relationships and generate measurable business outcomes. ## Key Responsibilities Loyalty Strategy Architect and execute a best-in-class loyalty vision, strategy, and multi-year roadmap, ensuring alignment with overarching business objectives and evolving customer expectations. Program Design & Management Conceptualize and refine program architecture, including tier structures, rewards portfolios, earning and redemption mechanics, and end-to-end member journeys. Customer Engagement Orchestrate hyper-personalized campaigns and experiences that enhance participation, f...