Drive successful marketing strategies with Barkman Concrete as a Lead Generation Specialist in Steinbach, MB. Focus on converting traffic into valuable leads through effective funnel management.
Join the Barkman Concrete marketing team to spearhead lead generation and funnel optimization efforts. This role requires 2-5 years of relevant experience and a strong background in digital advertising, performance marketing, and conversion rate improvement. You will be responsible for analyzing data and managing campaigns that yield measurable results.
Key Responsibilities:
• Own lead generation metrics and campaign strategies
• Optimize landing pages and conversion pathways
• Execute data-driven digital marketing campaigns
• Report on performance and analyze lead quality
• Manage content creation focused on lead generation
Requirements:
• 2–5 years’ experience in performance marketing
• Degree or certificate in Marketing or Business
• Experience with A/B testi...