Lead Generation Executive
Role Summary: Build targeted prospect lists and support lead qualification and CRM hygiene to keep the pipeline moving.
Key Responsibilities
Build and maintain target account lists (Credit Unions, Regional Banks, NBFCs, mid-market enterprises).
Account profiling: firmographics, key contacts, tech stack signals where possible. Support outreach list preparation for campaigns (email/LinkedIn lists) and track responses.
Maintain Zoho CRM hygiene : lead source, status, notes, next steps, and reporting readiness.
Coordinate with Inside Sales to qualify leads and schedule follow-ups.
Experience / Skills:
3–5 years in lead generation/research / inside sales support (B2B preferred). BFS exposure a plus
Strong research skills using LinkedIn, web sources, directories; good Excel/Sheets discipline
Knowledge and Lead Generation of AI-based solutions is a plus
Prior CRM experi...